The SpeedSim case study focuses on how mergers and acquisitions work in startup and entrepreneurial environments. It describes how an intelligent East Coast engineer built an extremely frugal company with a goal for acquisition and how the SpeedSim team masterfully executed and maximized their return by starting, growing, and selling a company. The case analyzes the process of how small companies position themselves to be acquired and how an acquirer assesses a company. The case can be used for mergers and acquisition and exit discussions, as well as for culture and organizational behavior discussions for entrepreneurship curriculums.
The full case study version of this article is available through the Berkeley-Haas Case Series at <http://cmr.berkeley.edu/berkeley_haas_cases.html>.
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